**Your CRM will need the ability to wear a variety of hats.
The ideal candidate will have all of the following:
• Basic programming skills
• Strong personal skills and the ability to work with everyone at your company
• The ability to stay up to date on all CRM features
• Excellent problem solving skills
• An understanding of the different areas of your business
Setting up a CRM system can be a great way for businesses to improve the customer experience and
provide access to analytics that shape future strategy.
However, these systems can often be complicated and require significant set-up.
Hiring someone at your business who can handle implementation,
updates and continuing education can be a great way to avoid distraction in
other departments and enable full use of your CRM system.